The UK Lawn Care Association‘s annual conference took place last week at Wyboston Lakes Conference Venue. Jack Baxter and myself were invited to represent GreenBest and SmartLawn fertilisers as we are one of the long-term sponsors of the association.
The conference was held in the Woodlands event center, the recently refurbished venue at Wyboston Lakes Resort. We had one large room for conference talks and another room for sponsors to set up their tables and be available for delegates to chat to. Hot drinks were available all day and there was plenty of time in between conference activities for networking.
The event kicked off on the Wednesday morning with an inspirational talk from the key note speaker Richard McCann. The delegates then took part in an ice breaking ‘Crazy 8’s’ networking session covering topics such as work planning, recruitment, customer relationships and mowing services. They were then treated to a tasty lunch in the restaurant followed by a talk on human resources, an open discussion about membership and the association’s annual general meeting (AGM).
The evening was enjoyed by all; for the fourth year in a row we started off with an open bar paid for by GreenBest. It was a brilliant way for delegates to get to know each other and we hope to continue it next year!
After drinks we sat down to a three-course meal in the conference hall, and then took part in a crazy golf competition with the chance of winning a prize. Both of these events were supported by sponsors of the association, a welcome addition to the evening and enjoyed by everyone.
On Thursday, the talks in the conference hall covered digital marketing and understanding soil management. There were also updates on the UKLCA regional events, BASIS Lawn Assured scheme and a report from a trip to the Green Industry and Equipment Expo in Kentucky, USA! The Conference finished with question time where delegates had the chance to put their questions to an experienced panel. As always, this sparked some very interesting discussion.
I gather that all delegates were glad they came to the conference and they will all take something useful away with them. For many members, the association is not so much about being listed on the website (though that is a nice feature!), but it’s about the networking opportunities, meeting like-minded people in the same situation as them, and inspiring them to grow their businesses.
I have no doubt that the association will continue to grow and support the independent lawn care industry very well indeed.